Well, I just went to my new doctor for my yearly check-up. Thankfully there was no bend over and cough and to my great surprise as he took care of the medical things, we talked MOTORCYCLES. Yeah, that’s right, my doctor rides. Not only does he ride, he is a card-carrying member of the Iron Butt Association. After the examination, he took me into his office to show me photos of … [Read more...] about Going the distance: Dr. Jay Grosse sees riding as the best medicine
BMW
Born into beemers: Passion for airheads becomes a career for father and son
By Michael E. Gouge Eddie Plam’s childhood playground doesn’t look too different from his current workplace, a brightly lit room filled with airhead BMWs and his proud father watching from nearby. “My dad was a BMW dealer from 1985 to 2008, so essentially I grew up in a BMW shop,” said the 32-year-old California native. “I grew up around these old bikes. I remember taking … [Read more...] about Born into beemers: Passion for airheads becomes a career for father and son
Connected by design: Elegance of design draws Diamond Brand CEO John Delaloye back to motorcycling
The bright red tank decals and matching subframe on Diamond Brand Gear CEO John Delaloye’s 2016 BMW R 1220 seem to transfix the eyes of passersby as he prepares to head out for an afternoon ride. The elegant design of the naked Beemer played a major role in bringing Delaloye back to the world of motorcycling. “It connects really well to our business in the sense that I love … [Read more...] about Connected by design: Elegance of design draws Diamond Brand CEO John Delaloye back to motorcycling